Book-as-a-Startup Category

5 Questions for Aspiring Author-Entrepreneurs

For most of 2013, most of my nights and weekends have been consumed with a writing (and selling) a book entitled Mining the Social Web (2nd Edition). This makes the fifth tech book that I’ve written in approximately five years, and one thing I’ve come to learn over the course of my book writing adventures is […]

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Confessions of a Prolific Moonlighter (with a Chronic Writing Disorder)

A ~5 minute Ignite talk (20 slides, 15 seconds per slide) that provides some advice on writing tech books — and life. The fundamental takeaway is that a book is a startup! (If you want it to be…) It’s a product (and/or services.) But it’s especially product Tech writing is a skill It’s story-telling Moonlighting […]

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Reflections on Authoring a Minimum Viable Book

As the production of the second edition of Mining the Social Web nears completion with an estimated publishing date of mid-September 2013, I wanted to share some thoughts and reflections on what it has been like to write and  then (mostly) re-write and re-launch a book. Like anything else, there’s always a backstory, and this […]

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